Email Marketing Specialist - eCommerce

Location: No location restrictions, we hire remotely worldwide 🌍
Language: We operate internally and externally in English (US)
Hours: 40 hours per week for full-time. Our team follows EST hours, so please be available during those times as needed.

Level: Junior (3+ years)

🌟 The Opportunity:
The Email Marketing Specialist is responsible for developing and executing effective email marketing campaigns, managing target audiences, designing engaging templates, proofreading emails, ensuring mobile-friendliness, creating newsletters, analyzing campaign performance, and ensuring compliance with industry standards.

Identify target audience and grow our email list

Design and implement direct email marketing campaigns

Proofread emails for clarity, grammar, and spelling

Ensure mobile-friendly email templates

Write newsletters including all company updates

Upgrade our email templates using graphics, personalization, and advanced features

Ensure prompt and accurate communication with clients via email to minimize unsubscribes

Create email databases for lead generation

Analyze campaign performance and suggest improvements

Report on sales revenue generated from email marketing efforts

Ensure emails follow industry policies and best practices.

• 3+ years in copywriting, with a focus on conversion-driven content and a deep understanding of various copy writing styles and content categories: ad copy, newsletters copy, long format sales pages or advertorials.
• Experience with A/B testing methodologies.
• Familiarity with tracking systems (like GA4) and customer segmentation strategies.
• Can-do attitude and result-driven approach.
• Impeccable English. Excellent written communication and copywriting skills.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Sense of ownership and pride in your performance and its impact on the company’s success.
• Critical thinking and problem-solving skills, Team player, and Good time-management skill.

Top Technical Skills of the Job:

• Proficiency in email marketing platforms and tools
• Strong copywriting and proofreading skills
• Knowledge of email template design and customization
• Familiarity with mobile-friendly email design principles
• Understanding of audience segmentation and list management
• Ability to analyze campaign performance metrics
• Experience with lead generation and database management
• Knowledge of industry policies and best practices for email marketing
• Basic graphic design skills for enhancing email templates
• Proficiency in data analysis and reporting.